Description

A compilation of HBR magazine articles, digital articles, interviews, and original content about how to craft a unique strategy for your company. Topics will include clarifying your company's mission and purpose, identifying your capabilities (and what you're lacking), surveying your competition, and strategic planning.

• Provides practical advice on how to create a new strategy for your company--from understanding your competitors and your own unique capabilities to outlining your values, purpose, and vision, to planning your strategy's execution.
• Provides practical advice from a variety of trusted experts, so readers can take into account multiple perspectives as they create a strategy that works for their specific organization.
• Applicable to both those starting a company from scratch and those in existing companies looking to change their strategy.

Audience: Leaders in established companies or start-ups, looking to define a new strategy for their organization. A secondary audience would be aspiring leaders and managers, who are looking to better understand strategic processes as they develop and move up in their organizations.